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According to a study carried out on the digital skills<\/a> in the Spanish company, only a quarter of companies (27%)<\/b> has a specific position that develops digital functions. Among the most implemented tasks are those related to the web and its performance<\/b>. So, a 33% <\/b>of the firms have a digital content manager<\/b> and a 31% with a web master<\/b>. They are followed by the position of social media manager<\/a> and the digital communication expert that already exists in a 29% of the companies consulted. <\/p>\n Improve these figures in the field of\u00a0skills 2.0 <\/b>It is a vital necessity to achieve growth and sustainability, proof of this is that 78% of the companies surveyed plan to invest in digital training in the next 24 months.<\/p>\n Fountain: Five Days Diary<\/a>.<\/p>\n <\/p>\n
\nThe person responsible for digital marketing (28%)<\/b>, he web analyst (27%)<\/b>, the specialist in web positioning<\/b> (27%)<\/b>, the person responsible for ecommerce<\/a> and customer experience<\/b>, both with a 25%<\/b>, are other profiles that companies are incorporating. Finally, the least implemented digital positions in companies are the business intelligence manager<\/b> and the app developer<\/b>, with a 24%<\/b> and a 23%<\/b>, respectively.<\/p>\n